They are often richer in detail than other types of logos giving an official look to your brand. It has the power to give a traditional feel to your brand. Think of seals, crests, stamps, prestigious school logos, or government agencies.Īn emblem is a logo type that features text, a symbol, or imagery inside a geometric shape. Emblem logosĮmblems are the oldest types of logo design. The different kinds of logos can be placed into seven categories: emblems, pictorial marks, logotypes, lettermarks, abstract logos, mascot logos, and combination logos. I’ll pinpoint the pros and cons, so you can make the best decision when creating a logo design. There are seven different types of logos, and we’re going to discuss all of them in this article. Moreover, a good logo can have a powerful visual impact on potential customers, helping your brand stand out through its uniqueness-on ads, marketing campaigns, brochures, etc. It’s an important question to answer because the first thing customers will notice is the logo. We probably don’t give a lot of thought to logos if we don’t have to think about creating a design ourselves.īut what if you do have to come up with a logo for a brand? What type of logo design you choose? I have four brands with their unique logo design on my desk right now.

Many of them are surrounding us, and most of the time, we don’t even notice them, but they are surely part of our daily lives.

Wordmark logo definition